Domain Names 101 - A Dummies Guide to Choosing Great Domain Names

When it comes to choosing your domain name, do not allow yourself to get stressed out or worry over choosing the perfect domain name that will make your website a success. When it comes down to it, there are several things you can do to ensure you choose the best type of domain for your business, and after that any number of domain names will work effectively for you. However, you need to read the following suggestions and follow them in order to avoid any costly mistakes to your traffic and business due to a bad domain name.

Tip #1 Short and Sweet

You will want a domain name that is short and sweet. There are many reasons for this, however if you have a short domain name it will be easier for people to remember and revisit not to mention tell others about. Also, if your domain name is short, other websites linking to your site will not have to worry about broken URLs and invalid web pages.

Tip #2 Make a List

You should definitely make a list of the domain names you like the most, but it is best if you make a list of themes rather than exact domain names. The reason for this is there are so many domain names on the Internet that finding an easy one is not so easy. So, come up with themes you are interested in and then start searching from there.

Tip #3 Be Open

Do not set your heart on one particular domain name, especially if it is a generic one because odds are it is taken. You will only be disappointed and unhappy with any other domain name. Do not set yourself up like this and realize ahead of time that you will need to be really creative with your domain name and open to new ideas and options.

Tip #4 Search for Options

Once you have your list of themes and ideas you want for a domain name you can start searching online. There are plenty of websites that will allow you to search and register different domain names. Most likely, several that you search for will be taken and the program might suggest you take that domain name with a really large number on the end or other variations that are available. In general, you do not want to do this because it is more difficult to remember your URL and you will get a lot of your traffic misdirected.

Tip #5 Dot Com

There are many kinds of extensions or suffixes available for URLs from com to .net and .biz to .info. While all of these are options and your particular desired domain might be taken under .com and available under tv you should consider long and hard before doing this. The reason for this is everyone knows about .com and if they are thinking of your website they will probably search for it as .com first. So, having a .com will keep people from getting confused. Also, if your keyword URL exists as a .com and you choose .net, you will probably lose customers and traffic to the other site because people know to go to .com.

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In The News:


What’s in a name? Maybe big trouble for businesses when it comes ...
Denver Business Journal, CO - 14 hours ago
The regulating body overseeing Internet naming will usher in new custom domain names next year, and it will mean new opportunities for companies and radical ...

Genius Marketing: Answer Trivia on Twitter, Win Free Domain Names
Mashable, CA - 8 hours ago
Domain registrar NameCheap is executing one of the latter, running a holiday trivia contest where their followers are awarded free domain registrations for ...

Early Christmas: Domain Name Community DNF24 Gives Away Free ...
7thSpace Interactive (press release), NY - 12 hours ago
Amsterdam & New York - December 1st 2008 - (7thSpace.com) - Today, domain name community DNF24.COM has launched a contest, where community members can ...

NameCheap.com to Offer $17000 Worth of Domains, Hosting and ...
PR Web (press release), WA - 19 hours ago
NameCheap.com, a leading provider of domain names and web hosting, will be giving over $17000 worth of domain names in the "Twitter Trivia Holiday GiveAway" ...

Srizbi Botnet: Life after McColo
TechRepublic, KY - 5 hours ago
The bot code is so designed that stranded bots will periodically generate new domain names and try to communicate with servers having that domain ...

Business Wire (press release)

Businesses Using Go Daddy…’Ringing’ Their Registers
Business Wire (press release), CA - 13 hours ago
The Go Daddy Group, Inc. has more than 32 million domain names under management. Go Daddy registers, renews or transfers a domain name every second. ...

PMSI Names Eileen Auen as Chairman and CEO
MarketWatch - 15 hours ago
... drive down claim and settlement costs, utilize new technologies and leverage PMSI's deep domain expertise," said Mark Hollifield, President. ...

Kentucky judge seizes control of the Internet
NetworkWorld.com, MA - 21 hours ago
Chaos would reign if every local county judge had the authority to seize the domain names of Web sites that are doing something that might be seen as ...

TechFlash | Microsoft in a potential quandry over mysterious Kumo ...
TechFlash, WA - 8 hours ago
ZDNet's Mary Jo Foley cites additional Kumo-related domain names that appear to have been registered on the company's behalf. As noted last week, ...

NameCheap Launches Twitter Promo
Web Host Industry Review - 5 hours ago
To win a free domain name, hosting package or domain transfer, Twitter users have to be the first to correctly answer a holiday season trivia question. ...
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