How to SAVE Yourself from Spending too Much Money on Advertising!

How much money have you spent in Advertising, Promotion & Marketing? If you're like most people you've probably spent over $1000 or more. Many individuals and companies have spent $2000 to $50,000 in Advetising within a course of 1 Year... Ouch!

We all know that in order to succeed in business, we all have to do a lot of advertising right!... However why are we spending so much on advertising? "Could it be because others are doing the work for us?" I have a clear answer to the question, read on...

So why are we spending so much on advertising? After all we are in the 21st century and we need all the advertising that we can get to compete with our relentless competitors. But the reason why were're spending so much is because others are doing all the work for us and this means they can charge us as high as they feel...

Many of us are also always trying to compete with the large companies who are spending thousands and thousands of dollars on advertising. Small business need to stop doing this. Consider yourself, as a small business, luckier than the large businesses, because you don't have to worry about losing money when you do Advertising...

Why because the only advertising you should be doing is low cost advertising like Ezine Advertising, low cost opt-in email advertising, low cost pay per click search engines and low cost classified advertising. My favorite would have to be a Solo Ad in an Ezine or Online Newsletter, it has always given me excellent (ROI)Return On Investment.

Don't try to compete with the large companies with the fancy graphics and expensive advertising. Let them spend all they want in expensive advertising, many of them don't realize that it's extremely risky or if they do know that it's risky, they simply don't care.

Take Television Advertising and Banner Advertising for instance... Many companies have spend millions of dollars on it, sometimes it works and sometimes it doesn't and many have failed.

Now don't get me wrong you can still make profits from other people handling your advertising, but please understand that if others are doing the work for you all the time, you wouldn't be taking full advantage of the Internet's Technology. Understand that you too have the same potential as others. So these are what you need to do that will be totally Critical to Your Success and save you from spending too much on advertising...

- Generate tons of Traffic (visitors) to your Business!

- Put together a Powerful Presentation for your visitors!

- Learn How to Advertise for FREE!

I really want to introduce you to some powerful FREE Tools that will let you do all 3 and also allow you to have the same potential that others large companies have when it comes to Advertising and Marketing. Please do not be afraid to "educate yourself" about how to use free tools and resources to generate massive traffic to your web site and still compete with the large companies, small businesses are rising at the speed of light. This is your turn to get the "free knowledge" you need to compete.

I'm not saying that you should stop spending money on Advertising, if your advertising is making you money today... continue doing what you're doing, just use the free resources as a Powerful Supplement to your business for FREE Advertising!... Even if you have to use Bulk Opt-in Email Advertising. You should take advantage of any Email Marketing software that does that...

Copyright © 2005 by Koffi Amouzouvi

Koffi Amouzouvi is the "author" of a FREE Newsletter called "Specialized Info Newsletter" to help customers use the Most Powerful Marketing Software in 2005. http://www.gemini3style.com

In The News:


Earthtimes (press release)

Online advertising up 11 percent from last year
CNET News, CA - Nov 20, 2008
Internet advertising revenues for the third quarter were nearly $5.9 billion, representing an 11-percent increase over the same period last year, ...
Internet Advertising Revenues in Q3 '08 at Nearly $5.9 Billion MarketWatch
Online Advertising: A Glimmer of Light? E-Commerce Times
Online Advertising Nearly $5.9 Billion in the Third Quarter Seeking Alpha
InformationWeek - IT Business Edgeall 246 news articles

Ronald Pantello, Harry Sweeney, and David Wood Voted Into Medical ...
MarketWatch - 3 hours ago
NEW YORK, Nov 21, 2008 /PRNewswire via COMTEX/ -- The general membership of the Medical Advertising Hall of Fame voted to induct three new individuals at ...

Fresh News

TV Ads Contribute to Childhood Obesity, Economists Say
New York Times, United States - Nov 20, 2008
The researchers used several statistical models to link obesity rates to the amount of time spent viewing fast food advertising, finding that viewing more ...
Researchers: Ban on Fast Food TV Advertising Would Reverse ... MarketWatch
Fast-food ad ban could cut child obesity: US study Reuters
Study: Banning fast-food TV ads could dent obesity The Associated Press
Los Angeles Times - Telegraph.co.ukall 488 news articles

MillerCoors switches advertising firms
Chicago Tribune, United States - 4 hours ago
MillerCoors announced Friday that its advertising agency of record will be a trio of ad shops that includes Chicago-based Draftfcb. ...
Interpublic agencies win MillerCoors media account Reuters
MillerCoors awards $400M account to Interpublic Crain's Chicago Business
MC Media = Draft + Initiative + Kinetic + $400M mediabistro.com
St. Louis Post-Dispatchall 14 news articles

The Australian

Wall Street Journal Invades News York Times' Ad Turf (Update2)
Bloomberg - 1 hour ago
21 (Bloomberg) -- The Wall Street Journal is invading the New York Times' advertising turf as competition intensifies in a souring US economy. ...
The firm believer The Australian
all 5 news articles

New York Times

The Screens Issue Multiscreen Mad Men
New York Times, United States - 5 hours ago
BENJAMIN PALMER is the CEO of the Barbarian Group, an Internet advertising and marketing firm based in Boston. He helped create the ‘‘Subservient Chicken’’ ...

FROM ADVERTISING SECTION
San Jose Mercury News,  USA - 4 hours ago
By Weelbase communication Obama pledges support for electric power: Two of the most urgent challenges facing the United States climate change and the ...

The Wall Street Journal Eats The Times' Advertising Lunch
Wired News - 3 hours ago
By Meghan Keane November 21, 2008 | 1:50:23 PMCategories: Advertising, New York Times Milton Pedrazza, chief executive officer of Luxury Institute LLC, ...
'NYT' vs. 'WSJ' in Ad Smack-down! Editor & Publisher
all 2 news articles

Reuters

New York Times Co. shares tumble to new low
MarketWatch - 58 minutes ago
The weakened US economy, stifled by the subprime mortgage crisis, has dealt a punishing blow to classified advertising revenues, which for decades the main ...
New York Times Slashes Dividend to Save Cash in Slump (Update2) Bloomberg
UPDATE 1-New York Times cuts dividend, 'reevaluates' assets Reuters
New York Times Co. cuts dividend by 74 percent The Associated Press
TopNews - 24/7 Wall St.all 242 news articles

Advertising pioneer George Beach to be honored
Philadelphia Inquirer, PA - 14 hours ago
By Jane M. Von Bergen The interview was winding down, and longtime advertising executive George Beach had begun to relax a little. ...
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